How to Overcome Scarcity Mentality With Jeff Brawley

On this episode of the King’s Code Podcast, my special guest is Jeff Brawley. Jeff had a hardscrabble upbringing as the son of a farmer. He started working for minimum wage at the farm in high school to afford to buy clothing that was trendy at the time to fit in. When he started his business, he had the problem of growing at a rate that was too fast for him to keep up with work but not fast enough for him to afford to hire more employees. When he started the EDGE Program, he was able to break through some of his limited beliefs and cut people out of his life who drained his energy, which freed him up to expand his business more. By breaking through the scarcity mindset and instead tapping into the abundance mindset, he was able to see opportunities for growth.

 

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What kills a man’s EDGE?

Losing your EDGE means you’ve lost your competitive drive. It’s easy to have the EDGE for one day, one week, or one month. It’s hard to consistently keep your EDGE sharp. Anybody can get lucky. Mastery requires you to do hard shit. In order to become a master, you have to do the hard shit that most men don’t do because most men are relying on luck. But luck is not a sustainable option. You can’t count on luck. You can’t predict luck.

The reason most men don’t have the EDGE is because they associate the EDGE with perfection. Having the EDGE doesn’t mean that everything is perfect. It means being committed to improving, not just one day, but every day. Can you commit to improving every area of your life 1% every day? Having the EDGE is not chasing perfection but pursuing progress. Fuck perfection, pursue progress.

You can’t improve what you don’t measure. Every day, you have to ask yourself where you can improve. And every week, look back and see where you’ve improved or haven’t.

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How to Make an Impact by Going Against the Grain

In this episode of the King’s Code, my special guests are members of the EDGE Inner Circle Ron McKay, Darin Garman, and Eric Delgado. These are three successful business owners and high achievers in every area of their lives. This podcast was recorded in the Valuetainment studio, thanks to my good friend and mentor Patrick Bet-David. This podcast was recorded during Patrick’s Mastermind event, “The Vault.” In this episode, the four of us discuss what it’s like to really level up in life. It’s hard: You have to do hard things without expecting a reward and make hard decisions knowing that they may turn out to be the wrong ones. But the reward of working hard is making an impact.

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